After several years as Fashion Buyer for a well known chain of department stores and as an agent connecting brands with boutiques, the White Leaf concept was born in 2010. I joined forces with my mother Heather – a qualified accountant by profession with a wealth of experience in fashion manufacturing and importing. She will always be a true inspiration to me.
Our aim - to deliver beautiful, stylish and inspirational fashion accessories to our customers at affordable prices. Our manufacturers are carefully selected to ensure they are compliant with government regulations, our products are tested for authenticity and are 100% hypo-allergenic. Our packaging is made from recycled materials and animal products are a big no-no!
With Alan (Dad) at the helm of the accounts, and Jonathan (hubby) directing sales, we remain a family run business, with a small but wonderful team to support us. We pride ourselves in efficiency, attention to detail and customer care.